This International Dog Day we celebrate our favourite four legged co worker, Booma.
With overgrown eyebrows, soulful brown eyes and a wagging tail, we are greeted every morning by Booma, requesting a pat or a cuddle. Always at Sam’s side she is our chief morale officer, head of morning tea taste testing and our very own in house celebrity.
Once a very keen pig chaser, Booma now spends her days at the Goondiwindi Cotton office checking in on staff and snoozing in the back of Sam’s car. When duty calls she shyly prepares herself for public appearances with a warm bath and quick eyebrow trim. Whether it be appearances on Channel 7 news, receiving pats from politicians, book features or making guests to the office feel welcome, she’s there with a positive attitude and photo-ready look.
Take a look at some of Booma's highlights from over the years, we hope you enjoy them as much as we love her!
Booma's 2025 staff photo
Sam and Booma for Country Style Magazine
Booma for our Summer 2021 campaign
Receiving a pat from politician. Jacinta Price
Booma's feature in Country Style's book: Country Dogs
Booma's appearance on Channel 7 News offering her dog paddling lessons after almost 200mm of rain over night in Goondiwindi
Booma modeling a Country Road jumper for Cotton Australia
Taking her chief of taste testing job very seriously
Always front and centre for a staff photo
